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✅ Subject: Design Thinking – A Primer
📅 Week: 2
🎯 Session: NPTEL 2025 July-October
🔗 Course Link: Click Here
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NPTEL Design Thinking – A Primer Week 2 Assignment Answers 2025
1. Which organization coined the concept and term of Multi-Whys?
- Tesla
- Tata
- Toyota
- Toblerone
Answer : See Answers
2. Which among the following sequence of thoughts and actions would a wise Design Thinking Expert is most likely to follow?
- Multi-Why Analysis → Identifying the Conflicts of Interest → Solving the problem
- Identifying Conflicts of Interest → Selecting a How-Might-We Statement → Multi Why Analysis
- Test Running a product → Seeking Feedback → Running a Multi Why analysis on problems related to the app.
- Create EMV Model → Apply Multi-Why Analysis → Conflict of Interest → Prototyping
Answer :
3. Which of the following would qualify as a Conflict of Interest? (Multi-Select)
- A supportive family having obedient children wise enough to spend money in the right places
- Rebellious children want to go to expensive music festivals while the family struggles to make ends meet
- Rebellious children applying for jobs to support their families in need
- Children expressing their wishes to be music artists while the family wants them to continue their legacy of medical professionals
Answer :
4. According to the video lectures by Dr. Bala Ramadurai, how should Conflict of Interest be dealt with?
- By implementing the EMV Model
- By finding loopholes in the problem
- By implementing the ENV Model
- By having a meltdown and avoiding it
Answer :
5. A college student has recently started living alone for the first time. She has been falling sick quite often. Which of the following Multi-Why questions does not fit right here?
- Why is she falling sick?
- Why is she eating improper food?
- Why does poverty exist?
- Why can’t she afford healthy food?
Answer :
6. In Design Thinking terms, when we analyze the problem from both perspectives (customer and provider/manufacturer), what is the tool we are using?
- Conflict Of Interest
- Bone of Contention
- Argument of Understanding
- Difference of Opinion
Answer : See Answers
7. Spot the odd one out in Analyze phase
- Multi-Why analysis
- Conflict of interest
- How-Might-We
- Solution generation
Answer :
8. Which of the following factors does not affect the number of levels for the Multi-Why analysis?
- Limits due to natural phenomenon
- Mood of the subject facing the problems
- Scope of domain expertise within the team
- Administrative limitations
Answer :
9. Which of the following enables a systematic analysis approach?
- Interviews
- Customer Journey Mapping
- Identifying Conflicts of Interest
- Multi-Why Analysis
Answer :
10. Portos’ tailor’s problem was:
- Portos loved fashionable clothes, but the tailor was not adept at making them
- Portos wanted exact fitting clothes, but the tailor was not allowed to touch him
- Portos’ love for food meant that the tailor had to stitch stain-free clothes
- Portos’ popularity with women meant that the tailor had to stitch clothes for all tastes
Answer : See Answers
NPTEL Design Thinking – A Primer Week 2 Assignment Answers 2024
1. What type of problems is the Multi-Why Analysis particularly effective in addressing?
a) Problems requiring extensive statistical data
b) Simple problems with clear and obvious causes
c) Complex problems but with known root cause
d) Problems with unknown or unclear root causes
Answer: d
Explanation: Multi-Why Analysis digs deep into multiple layers of “why” to uncover the real root cause. It’s ideal when the cause is unclear or hidden beneath symptoms.
2. Which of the following is the best way to resolve conflicts in the Design Thinking process?
a) By avoiding conflicts altogether
b) By finding solutions that satisfy all parties involved
c) By accepting that conflicts are inevitable
d) By focusing on customer’s interests
Answer: b
Explanation: Design Thinking promotes collaboration and empathy. Finding a win-win solution ensures all stakeholders are heard and involved in the outcome.
3. Who coined the problem-solving method known as 5 Why?
a) Apple in the 1980s
b) Toyota in the 1970s
c) Google in the 2000s
d) Microsoft in the 1990s
Answer: b
Explanation: Toyota pioneered the 5 Why technique as part of their lean manufacturing approach. It helps identify root causes by repeatedly asking “Why?” five times.
4. In the Four Noble Truths, Samudaya is to find out the reason for suffering. In the Design Thinking context, what is it?
a) Analyze
b) Define
c) Introspect
d) Anatomy
Answer: a
Explanation: Just like Samudaya seeks the cause of suffering, the Analyze phase in Design Thinking uncovers underlying problems or user pain points.
5. What is the graphical representation in the Analyze phase of Design Thinking called?
a) Histogram
b) Pie Chart
c) Element-Name-Value
d) Line Graph
Answer: c
Explanation: The Element-Name-Value chart is used to visually break down components of a problem, making it easier to spot root causes or conflicting interests.
6. Why is conflict essential in storytelling?
a) Conflict makes stories longer
b) Conflict creates interesting characters
c) Conflict adds excitement and engagement
d) Conflict helps in resolving issues faster
Answer: c
Explanation: Without conflict, there’s no tension or curiosity. Conflict drives the narrative forward and keeps the audience emotionally invested.
7. In the example of Porthos and his tailor, what is the conflict of interest?
a) Porthos wants fashionable clothes, but the tailor cannot deliver on time
b) Porthos wants to be measured without being touched, but the tailor needs to touch him to measure
c) The tailor wants to charge a high price, but Porthos wants a discount
d) The tailor wants to use a measuring tape, but Porthos wants to be measured visually
Answer: b
Explanation: The conflict is in measurement expectations — Porthos doesn’t want physical contact, but accurate tailoring demands it. This creates a dilemma for the tailor.
8. What is the conflict of interest in the problem posed by Hershey’s regarding transporting chocolates?
a) Hershey’s wants to transport chocolates, but the chocolates melt in high temperatures
b) Hershey’s wants cheap packaging, but cheap packaging cannot withstand high temperatures
c) Hershey’s wants to use costly materials, but costly materials are difficult to assemble
d) Hershey’s wants to transport chocolates, but the chocolates are too heavy to carry
Answer: a
Explanation: The core conflict is between Hershey’s need to transport and the nature of chocolate, which melts easily. This creates a logistical and product design challenge.
9. How does the conflict of interest analysis help in the design thinking process?
a) By identifying the optimal solution that maximizes conflicts
b) By providing a visual representation of test parameters
c) By highlighting the need for creative problem-solving
d) By ensuring that the proposed solutions address the root cause of conflicts
Answer: d
Explanation: Analyzing conflicting interests clarifies what really needs to be solved. This ensures solutions are not superficial but go to the core of the problem.
10. A restaurant is receiving customer complaints about slow service during peak hours. The manager conducts a Multi-why analysis and discovers that the root cause is understaffing during busy times. What is the potential impact of addressing the root cause identified in the Multi-why analysis?
a) Improved customer satisfaction and loyalty
b) Higher prices for menu items to cover costs
c) Increased advertising to attract more customers
d) Expansion of the restaurant to accommodate more tables
Answer: a
Explanation: By solving the root issue—understaffing—the restaurant can speed up service, leading to happier customers and repeat visits.


